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Our Structures

African Pioneer Group Investment Sructures

One of the African Pioneer Group’s objectives if for management to continually identify investment opportunities, which will add value to the group, through prudent and strategic investment in well-managed businesses, listed or unlisted, which offer capital growth and compatitive returns.  This is re-inforced by the mnagenent team continually monitoring the overall market situation, thereby securing lucritive investment opportunities.  


Investment opportunities are subject to rigerous evaluation procedures before being approved.

African Pioneer Beverages

Coca Cola Woodlands Dairy Appletiser

African Pioneer Gaming

Pioneer Slots Pioneer Bingo Sun Boardwalk Queens Casino Betting World EC

African Pioneer Energy

Caltex Eastern Cape Marketer Kouga Wind Metrowind 3 Energy Hydro Power

African Pioneer Marine

Pioneer Fishing

Passive & Operating Invesments

Passive investments: These are investments in businesses, such as Coca-Cola South Africa and Woodlands Dairy, which have:



  • Strong capital base and market position.

  • Reliable and capable management.

  • Profitability and excellent returns.


The company must have a strong and capable management team with a clearlydefined vision for its future. 

Operating investments:  These are investments with substantial operating activities where the Group employs its own knowledge and expertise to set the “trend”. In this the Group ensures a hands-on control of the investments.

In the Food & Beverages sector, companies like Pioneer Fishing (PTY) Limited have the ongoing support of the Group’s CEO. This ensures supervision at the highest level with close monitoring of the management, resulting in calculated viable investments. 

Two of the Group’s identified investments are in the Gaming and Energy sectors. They have focused their resources on the development of these two diverse projects. This falls in-line with the diversified risk portfolio strategy employed by the Group and also takes advantage of the current global trends and the demands in these market sectors. 

In the Gaming & Leisure sector, Pioneer Slots is proof of a successful start-up business. As a LPM Route Operator, in the Eastern Cape region, the company has broken industry records for the speed of its roll-out program and support service during the first 2 years of operation. 

The establishment of, TEWA Power sees the renewable energy sector with its first black owned company in South Africa. TEWA Power is totally energy focused – with the strategic, technical and financial experience that has successfully developed, owned and operated power renewable energy projects. 
Passive Investments 
Woodlands Dairy
Coca-Cola Beverages SA
Appletiser SA
Operating Investments 
Betting World
Sun Boardwalk
Pioneer Slots
Queens Casino
Pioneer Bingo
Caltex Eastern Cape Marketer
Tewa Power
Kouga Wind Farm
MetroWind
Pioneer Fishing
Kat Leisure Group